DQ / Deque
A catalogue that connects products with choice.
Designed the Deque catalogue for electrical switches and sockets, bringing together page structure, product presentation and Arabic-English descriptions across coordinated finish ranges.
Catalogue design · Visual product presentation · Bilingual layout
My contribution
Shaped the product range into a coherent publication, connecting the cover and inside pages through one visual system while retaining the character of each finish.
Editorial structure
Connected the cover, product introduction and range pages through a clear, repeatable page structure.
Visual consistency
Aligned product scale, image rhythm and hierarchy to present the details consistently.
Arabic-English descriptions
Organised both languages within one composition, with clear alignment and a consistent information sequence.
Four finish ranges
Kept a shared page architecture across white, gold, light-grey and dark-grey finishes, while distinguishing each range visually.
A consistent rhythm from page to page.
Product imagery and bilingual descriptions sit within a coherent composition that supports reading the range and comparing its options.
Four finishes. One presentation system.
Selected pages from the original catalogue. Product names and codes remain as designed in the source material.
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